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Electronic marketing can be an integral part of an overall branding campaign. With the ability to deliver a message aesthetically, quickly, and at a relatively low cost, electronic marketing makes sense for many clients of The Remedy. When implemented correctly, this form of marketing can also deliver a great return on investment (ROI), exceeding that of traditional marketing practices. While there are many ways to market online, The Remedy focuses specifically on online advertising (display ads, social networking ads, search engine marketing, pay-per-click, etc.) and email marketing via direct electronic mailing campaigns.